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Unruled Masses

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Action Playbooks

Concrete, step-by-step guides for high-impact civic action. Each playbook is built around a specific tactic — who it works for, when to use it, and how to do it well.

Showing 12 of 22 playbooks

speak on record at city council at city hall
ACT_002Formal Statements

Speaking on Record at Local City Council Meeting

Speaking on record at a local city council meeting.

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man speaking
ACT_003Formal Statements

Public Speeches

Reciting prepared speech at a large public gathering (big box store, stadium).

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letter
ACT_005Formal Statements

Writing Letter to the Editor

Writing a letter to the editor of the local newspaper supporting or opposing a proposed law.

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woman emailing
ACT_006Formal Statements

Emailing Elected Officials

Sending an email to elected officials.

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workers
ACT_014Formal Statements

Signing Public Statements

Workers in a company signing a collective statement.

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banner protest
ACT_024Communications with a Wider Audience

Banner Protest

Hanging a banner with a message from a window, balcony, or overpass.

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Man placing posters on a brick wall
ACT_025Communications with a Wider Audience

Poster Campaigns

Poster campaigns in public spaces and community venues to inform, mobilize, and direct people toward concrete actions.

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Distributing Leaflets
ACT_027Communications with a Wider Audience

Distributing Leaflets

Designing a one-page flyer with facts and distributing it outside a public facility or event.

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"Haunting" Officials
ACT_061Pressures on Individuals

"Haunting" Officials

Constituent repeatedly contacts an official about overdue action, maintaining pressure and ensuring the unresolved issue stays visible.

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family on march
ACT_070Processions

Proxy Marches

Families walk for detained activists or opposition leaders, holding photos and distributing leaflets demanding political accountability and fair trials.

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safe space
ACT_121Withdrawal from the Social System

Protected Civic Space

Providing or seeking protected civic space where people shield each other from oppressive systems.

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woman shopping
ACT_126Actions by Consumers

Ethical Shopping Campaign

Refusing to shop at a business chain that funds anti-democratic politicians.

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Showing 12 of 22 playbooks

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